Feb 22-25, 2027 · Dallas, TX
Tendro lead retrieval free for Payments MAGnified 27
On us for your booth. Each rep scans badges and business cards on their own phone, and every lead lands in HubSpot, Salesforce or a spreadsheet.
Before the showWe set up your event and invite your reps. An optional 15-minute call connects your CRM. No card, no hardware.




§ 01 · On the floor
How does lead retrieval work at the booth?
Each rep photographs a badge or business card on their own phone. Tendro reads the printed name, title and company, then finds the work email.
Photograph the badge. Saved, email found.

The contact fills in. Email, phone, LinkedIn.

Tag it, say the note. Typed into Notes.

§ 02 · After the show
What does your team see after the show?
Every rep's scans land in one list on the web dashboard: tagged Hot, Warm or Cold, filled in, and assigned to an owner.
One list for the whole booth. Tagged, filled in, owned.

The contact, filled in. Email, phone, company.

The show, counted. Hot, warm and cold.

§ 03 · The show
What does MAG's lead retrieval cost at Payments MAGnified?
$345 for two QR-scanning licenses in MAG's 2026 guide, plus $150 per extra license. This show, Tendro is free for your whole team.
At a glance
- Dates
- February 22-25, 2027
- Where
- Hyatt Regency Dallas, Dallas, TX
- Organizer
- Merchant Advisory Group (MAG)
- Exhibitors
- Exhibiting is limited to MAG sponsors, a pool of about 120 payments companies selling to merchant payment teams.
Your booth
- Booth
- Annual sponsors get two pre-conference registration lists and one post-conference attendee list, and GES is the exhibit services company.
- Show scanner
- QR scanning sold by MAG
- Worth knowing
- Three MAG licenses come to $495 and four to $645 at 2026 prices; MAG's 2027 guide may differ. After this show, Tendro is $499 per event for the whole team, however many reps scan.
Sources: the organizer's exhibitor information.
§ 04 · The offer
What does Tendro cost?
Tendro is free for your Payments MAGnified 27 booth, on us: every rep, every scan. After it, $499 per event, unlimited team members.
Every rep on their own phone, unlimited scans, each lead sent to HubSpot, Salesforce or a spreadsheet.
Unlimited team members, never per device. Volume rates from 10+ events.
We cover this show so you can judge Tendro at a real booth. No card, nothing renews.
§ 05 · Setup
How do you get set up before Payments MAGnified 27?
Send the form below. We set up your event and invite your reps; an optional 15-minute call connects your CRM.
- Send the formTwo minutes. Requests by Feb 20 are set up before the show.
- We set up your eventYour workspace and the event, and an invite for every rep on your team.
- Connect your CRMOn an optional 15-minute call, or export a spreadsheet instead.
- Scan from Feb 22Every rep on their own phone, from the first badge. Scans save even with no signal.
Your accessFree
“Now every scan is in the CRM the same day.” Jay, CEO, Udext
§ 06 · Questions
What else should you know before the show?
Is Tendro the official lead capture app for Payments MAGnified 27?
No. Tendro is independent of the show's lead retrieval (QR scanning sold by MAG). We made it free for Payments MAGnified 27 exhibitors.
Do you need HubSpot or Salesforce?
No. Leads sync to HubSpot or Salesforce, or export from the dashboard as a spreadsheet. Every rep's scans land in one list.
Does Tendro scan business cards?
Yes. Point the same camera at a business card. OCR reads the printed card, enrichment fills in the rest, and it lands in your CRM like a badge scan.
Does it work if the hall WiFi drops?
Yes. Every scan saves to the phone first and uploads when signal returns, so a dead hall WiFi doesn't stop the booth.
Every show we cover is in the show guides.
Before the show
Every rep on their own phone, leads into your CRM.
Free for this show. The whole team, never per device.