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Comparisons / Tendro vs Mobly

Event lead capture · Head-to-head

Tendro vs Mobly

Tendro is event lead capture bought one show at a time. $499 per event covers every rep, with native HubSpot and Salesforce sync, no contract. Mobly sells an event marketing platform on mostly annual agreements, priced by features, no public price. The Mobly vs Tendro call turns on the contract: $499 a show, recap included, or an annual agreement, Pulse extra.

Free desk trial, no card. Your first event switches on live CRM sync.

At a glance Checked 11 Oct 2026

At a glanceTendroMobly
Price$499 per eventNot published
8 shows, 5 reps$3,992Quoted, mostly annual
CRM syncHubSpot and Salesforce, nativeHubSpot and Salesforce, native
ContractNoneMostly annual, auto-renews, 30 days' notice
Follow-upBooth recap email, includedPulse sequences, paid add-on
From the team behind event software forMicrosoftGoogleNikePepsiCoL'OrealAllianzRoyal Bank of Scotland

§ 01 · The pick

Tendro vs Mobly: which should you pick?

Pick Tendro for $499 a show, no contract, booth recap included. Pick Mobly if you exhibit year-round on an annual agreement and want Pulse sequences.

Pick Tendro if

  • You exhibit in seasons. $499 per show for the shows you attend; no annual term runs through the quiet months.
  • You want the price before a call. $499 is on the pricing page; Mobly's pricing URL returns a 404 and every product page says "Get a demo".
  • The recap is in the price. Each rep previews it at the booth and sends it with their digital card; Mobly's automated follow-up, Pulse, is a paid add-on.

Pick Mobly if

  • You exhibit year-round on one agreement. Mobly says most packages are annual agreements, "priced by the features your team needs".
  • You want Pulse sequences. Email sequences in the Hub, triggered by a scan, qualifier or lead score; a paid add-on.
  • Your stack needs Eloqua or webhooks. Mobly's FAQ lists them; Tendro connects any CRM with a public API on request.

The contract is the difference. Tendro: $499 a show at checkout, on the pricing page, with the recap in the price. Mobly: most packages are annual agreements that its standard terms auto-renew unless you give 30 days' notice; Pulse is a paid add-on.

§ 02 · Side by side

How do Tendro and Mobly compare side by side?

Tendro is $499 per event for the whole team, no contract, recap included. Mobly quotes mostly annual packages priced by features; Pulse costs extra.

Tendro vs Mobly, line by line

FeatureTendroMobly
PriceTendro $499 per event Unlimited team members, phones and scans; volume rates from 10 events a year.Mobly Not published Its pricing URL returns a 404; packages are "priced by the features your team needs".
Team membersTendro Unlimited reps and scans One price for the whole booth.Mobly Unlimited users, most plans "Most plans include unlimited lead capture and unlimited users per org."
ContractTendro None Pay per show.Mobly Mostly annual, auto-renews, 30 days' notice "Most packages are annual agreements"; its standard terms renew them unless you give 30 days' notice.
How you buyTendro Checkout today, no contract Free desk trial first, no card.Mobly Demo, then a quote "Get a demo" is the call to action on every product page; there is no public price list.
ScanningTendro Any printed badge or business card OCR of the printed face, then enrichment; open QR codes parse; works offline.Mobly Badge, card, QR, photo or manual entry "Any badge. Just needs a name + company." OCR works offline and syncs on reconnect.
CRM syncTendro HubSpot and Salesforce, native Included in every event; matched on email, and any question can write to a HubSpot property or Salesforce field. Marketo, Pardot, Pipedrive, Zoho and any CRM with a public API on request.Mobly HubSpot and Salesforce, native A certified HubSpot app mapped to the Contact object, existing records updated; a Salesforce sync; Pardot, Marketo, Pipedrive, Zoho and webhooks also listed.
After the scanTendro Your questions, a voice note, a recap The rep answers your qualifying questions, adds a voice note, and sends a recap with their digital card now, in ten minutes, or never.Mobly Notes, tags, an ICP score; Pulse extra Email or text by hand from the app; automated Pulse email sequences are a paid add-on built in the Hub.
Digital cardTendro Free for every rep QR code, booking link, and share-backs that land as leads.Mobly Launched June 2026 A virtual business card shared from the app, per its Try Mobly page.
Good to knowTendro From the team behind Socio The event platform Cisco acquired as Webex Events.Mobly Founded 2023 in Lehi, Utah A mobile software company; it announced a $2.5 million seed round led by Peterson Ventures in February 2024.

Follow-up is where the routes differ. On Tendro the rep previews the recap at the booth and sends it with their digital card, inside the $499.

On Mobly, admins build Pulse sequences in the Hub, and "Pulse is a paid add-on." Its help center calls email "the only fully-supported channel today."

What a booth-to-inbox sequence looks like on any stack: automate trade show follow-up. Badge types and the free card: the Tendro app.

§ 03 · The season

What does each cost for a 5-rep team at 8 shows?

Tendro is 8 × $499 = $3,992, every rep included. Mobly publishes no price; most packages are annual, so get the yearly figure in writing first.

Tendro · 8 shows · 5 reps

8 events × $499
$3,992
All 5 reps, every scan
Included
HubSpot or Salesforce sync, booth recap
Included

Season total $3,992

Volume rates start at 10 events a year, on the pricing page.

Mobly · get it in writing

  • Price for 5 reps, 8 shows. Packages are "priced by the features your team needs", so ask which features the figure covers.
  • The term and the renewal date. Most packages are annual; the standard terms renew them automatically unless you give 30 days' notice.
  • Which add-ons are in the quote. Its help center lists Pulse as a paid add-on and Insights as one for new customers.
  • A trial. Its terms describe paid pilots of up to 30 days; ask what a pilot covers and costs.

Vendr's median for Mobly, $14,795 a year, rests on 7 documents from one buyer: a thin anchor, not a quote.

Per-event, per-lead, monthly and annual plans, mapped in the pricing models breakdown.

§ 04 · Your CRM

What lands in HubSpot or Salesforce from each?

Tendro: a HubSpot Contact or Salesforce Lead matched on email, with your answers and the voice note. Mobly: leads, contacts and campaign membership.

Tendro, for one scan

HubSpot · Contact Sample

Jordan Ellis Director of Operations · Northwind Industrial Supply

Email
jordan.ellis@northwind-industrial.com
Contact owner
Dana Ruiz
Project
New warehouse

Note On the Contact

Tendro Lead Capture — Metalworks Expo

Project: New warehouse

Go-live: Q1 2027

Notes: Wants pricing on two palletizing cells for the Joliet warehouse. Budget's approved. Send the spec sheet after the show.

Tag: hot

Captured by: dana@arcline-robotics.com

Assigned to: dana@arcline-robotics.com

Salesforce: the same text as a completed Task on the Lead
Real Tendro output for a sample lead, matched on email so a second scan updates the same record. Project is a question mapped to a HubSpot property: the answer lands on the Contact and in the note.

Mobly, per its own pages and docs

  • Certified HubSpot app, Salesforce sync. Mobly maps to the HubSpot Contact object and updates existing records instead of duplicating them.
  • Leads, contacts, campaign membership. "Each capture maps to the right objects", with HubSpot Marketing Event and Salesforce Campaign membership reconciled.
  • Two-way: CRM data shows in the app. Its lead capture page calls it "a two-way sync", so account and deal data from your CRM show in the Mobly app.
  • Pulse emails log as activities. In HubSpot, Salesforce and Zoho, per its help center; Pulse is a paid add-on.

Test both the same way: scan a contact that already exists in your CRM and watch whether the record merges or forks. Before you pay, a 15-minute demo shows a badge landing in HubSpot or Salesforce with its note.

Now every scan is in the CRM the same day. Jay · CEO, Udext

What Tendro writes, field by field: HubSpot lead retrieval and Salesforce lead retrieval. Which questions earn a place on the record: the booth qualification guide.

§ 05 · Switching

Can you switch from Mobly to Tendro mid-season?

Yes. Tendro is bought per show, so start with your next one. Mobly's standard terms auto-renew annual agreements unless you give 30 days' notice.

Next show
Buy it at checkout; the whole team scans on their own phones, and live CRM sync starts with that first paid event.
Mobly's term
Most packages are annual; the standard terms renew them for an equal term unless you give 30 days' notice. Fees paid are non-refundable, and your Services Agreement can override the standard terms.
Your data
Leads already synced to HubSpot or Salesforce stay there. For anything that never synced, the Mobly app's store listing names "Export lists to CSV" as a feature.

Also compared

  • Tendro vs Popl Pick Tendro to buy show by show at a public $499, every rep included. Pick Popl for one quoted plan with unlimited users, events and leads.
  • Tendro vs Blinq Pick Tendro for one flat $499 a show, whatever the booth scans. Pick Blinq if your team already runs Blinq cards and sees a few dozen leads a show.
  • Tendro vs iCapture Pick Tendro for $499 a show, no contract. Pick iCapture for badge-provider registration data at shows that grant it, on a Cvent annual plan.
  • Tendro vs Wave Connect Pick Tendro for a flat $499 per show with unlimited scans for the whole team. Pick Wave Connect if a show brings under 50 badges at its $10 list rate.
  • Tendro vs Vendelux Pick Tendro for questions on each lead, a matched rep as owner, Salesforce sync. Pick Vendelux if free HubSpot scans with tags and notes are enough.

All six on one page: every Tendro comparison. For the wider field, ranked by booth fit: event lead capture alternatives.

Sources

Sources Checked 11 Oct 2026

  1. Mobly event lead capture page "Most plans include unlimited lead capture and unlimited users per org"; "Most packages are annual agreements, priced by the features your team needs"; OCR; demo; "a two-way sync" that surfaces account and deal data from your CRM in the app
  2. Mobly pricing URL Returns a 404; no price is published on the site
  3. Mobly Main Services Agreement Automatic renewal for an equal term, 30 days' non-renewal notice on terms longer than a month, fees non-refundable, paid pilots of up to 30 days, the Services Agreement governs
  4. Mobly help center: products primer Pulse: email sequences triggered by a scan, qualifier value or lead score, "Paid add-on"; Insights a paid add-on for new customers
  5. Mobly help center: understanding sequences Email "the only fully-supported channel today"; Pulse sends logged as activities in HubSpot, Salesforce and Zoho
  6. Mobly help center: setting up a Pulse sequence "Pulse is a paid add-on"; built in the Hub, not the mobile app
  7. Mobly help center: user roles Admins configure sequences; reps cannot
  8. Mobly help center: engaging leads from the app Email and text by hand from the app
  9. Mobly integrations page Certified HubSpot app, Salesforce sync, Pardot, Marketo, Pipedrive, Zoho, webhooks
  10. Mobly HubSpot integration page Maps to the HubSpot Contact object; existing records updated, not duplicated
  11. Mobly: Why Mobly "Each capture maps to the right objects: leads, contacts, campaign membership"; Marketing Event and Campaign membership reconciliation
  12. Mobly FAQs CRM and MAP list including Eloqua and webhooks
  13. Mobly: replace your badge scanner Five capture formats, "Any badge. Just needs a name + company.", offline capture
  14. Mobly: Capture product page Notes and tags at the point of scan; 0-100 ICP fit score at capture
  15. Mobly vs iCapture comparison page "Digital business cards: Launched June 2026."
  16. Mobly: Try Mobly "event marketing platform"; the virtual business card shared from the app
  17. Mobly seed announcement "Mobly was founded in 2023"; Lehi, Utah; "$2.5 million in seed funding" led by Peterson Ventures, dated Feb. 26, 2024
  18. Mobly on the App Store "Export lists to CSV" among the listed features
  19. Vendr: Mobly Median $14,795 a year; the page's embedded data counts 7 documents from one buyer
  20. Tendro pricing $499 per event, unlimited team members, volume rates, the desk trial
  21. Tendro HubSpot and Salesforce sync What lands on the Contact or the Lead, matched on email, mapped fields

Last call

Try it on your next show.

$499 per event. Every rep on the booth team.