UNIVERSAL EVENT LEAD CAPTUREREADS THE PRINT · WORKS OFFLINE
Show RadarSee which competitors are exhibiting at SEMA Show 2026. Watch the list

Nov 3-6, 2026 · Las Vegas Convention Center, Las Vegas, NV

Tendro lead retrieval $499 for SEMA Show 2026

Each rep scans badges and business cards on their own phone, and every lead lands in HubSpot, Salesforce or a spreadsheet.

Before the showPay by card and we set up your event and invite your reps within one business day. First event? Full refund if you ask within 7 days after the show. Running 5+ shows a year? Get a season quote.

From the team behind event software forMicrosoftGoogleNikePepsiCoL'OrealAllianzRoyal Bank of Scotland

§ 01 · On the floor

How does lead retrieval work at the booth?

Each rep photographs a badge or business card on their own phone. Tendro reads the printed name, title and company, then finds the work email.

In the appSample screens
  • Photograph the badge. Saved, email found.

    After the photo, a strip at the bottom of the camera reads: Jordan Ellis, Northwind Industrial Supply. Saved, email found.
  • The contact fills in. Email, phone, LinkedIn.

    Jordan Ellis's lead page: email, phone, LinkedIn, assigned to Dana Ruiz, and company details such as location, company size and industry
  • Tag it, say the note. Typed into Notes.

    The same lead tagged Hot, with a voice note transcribed into Notes

§ 02 · After the show

What does your team see after the show?

Every rep's scans land in one list on the web dashboard: tagged Hot, Warm or Cold, filled in, and assigned to an owner.

In the web dashboardSample data

One list for the whole booth. Tagged, filled in, owned.

The My Leads table: leads from Metalworks Expo 2026, each with a Hot, Warm or Cold score, company and job title

The contact, filled in. Email, phone, company.

Jordan Ellis's details: captured by Dana Ruiz on Oct 6, data verified, with email, phone, LinkedIn, the event, the assigned rep, company, job title, location and company size

The show, counted. Hot, warm and cold.

The dashboard's Tags by Event chart for the show: six Hot, six Warm, three Cold and one untagged lead

§ 03 · The show

What does lead retrieval cost at SEMA Show 2026?

Since September 22, XPress Leads is $525 per app activation or $685 for three. Five reps on their own phones: $975, plus $1,330 for the CRM feed.

At a glance

Dates
November 3-6, 2026
Where
Las Vegas Convention Center, Las Vegas, NV
Organizer
SEMA (Specialty Equipment Market Association)
Exhibitors
Specialty-equipment makers selling to retailers, installers and distributors: performance parts, wheels and tires, off-road, restyling, car care.
Exhibitor list
2,258 companies, as of October 21, 2026

Your booth

Booth
Badges are mailed ahead of the show, so the badge a rep hands you was printed weeks earlier. Booth internet at the LVCC is Cox Business only: a 10-user hotspot is $2,100 after the October 2 advance date.
Show scanner
Maritz XPress Leads
Worth knowing
Tendro is $499 for the whole booth, however many phones, with HubSpot and Salesforce sync included. SEMA's form also lets you upload badge photos or handwritten badge IDs within 14 days after the show, for a fee it doesn't state: its fallback for badges its scanner couldn't read.

Sources: the organizer's exhibitor information and show documents.

Show Radar

How do you keep up with SEMA Show 2026 deadlines and exhibitors?

Follow SEMA Show 2026: one email a week at most, a reminder before its deadlines and the changes on its exhibitor list.

§ 04 · The offer

What does Tendro cost?

Tendro is $499 for your whole SEMA Show 2026 booth: every rep, every scan. First event? Full refund if you ask within 7 days after it ends.

This show$499, whole booth

Every rep on their own phone, unlimited scans, each lead sent to HubSpot, Salesforce or a spreadsheet.

Your first eventFull refund

Ask before it opens or within 7 days after it ends, and we refund it. One per company.

After the show$499 per event

Unlimited team members, never per device. Volume rates from 10+ events.

§ 05 · Setup

How do you get set up before SEMA Show 2026?

Pay by card below. We set up your event and invite your reps within one business day; an optional 15-minute call connects your CRM.

  1. Pay by cardTwo minutes on Stripe. Paid by Nov 1, your booth is set up before the show.
  2. We set up your boothWithin one business day: your workspace, SEMA Show 2026 and an invite for every rep.
  3. Connect your CRMOn an optional 15-minute call we connect HubSpot or Salesforce with you. No CRM yet? Your team exports a spreadsheet instead.
  4. Scan from Nov 3Every rep on their own phone, from the first badge. Scans save even with no signal.

Your booth$499, refundable

Show
SEMA Show 2026, Nov 3-6, 2026, Las Vegas, NV
Covers
Every rep, every scan, every lead to your CRM or a spreadsheet.
First event
Full refund if you ask before it opens or within 7 days after it ends. One per company.
Payment
Card, on Stripe. Nothing renews.

“Now every scan is in the CRM the same day.” Jay, CEO, Udext

Running 5+ shows a year?Volume pricing from 10 events ($399 each), by invoice or payment link.Get a season quote

§ 06 · Questions

What else should you know before the show?

Is Tendro the official lead capture app for SEMA Show 2026?

No. Tendro is independent of the show's lead retrieval (Maritz XPress Leads).

Do you need HubSpot or Salesforce?

No. Leads sync to HubSpot or Salesforce, or export from the dashboard as a spreadsheet. Every rep's scans land in one list.

Does Tendro scan business cards?

Yes. Point the same camera at a business card. OCR reads the printed card, enrichment fills in the rest, and it lands in your CRM like a badge scan.

Does it work if the hall WiFi drops?

Yes. Every scan saves to the phone first and uploads when signal returns, so a dead hall WiFi doesn't stop the booth.

Every show we cover is in the show guides.

Before the show

Every rep on their own phone, leads into your CRM.

$499 for this show, refundable on your first event. The whole team, never per device.